If people have to scratch their head to remember exactly what you do, then it means there’s something wrong somewhere.
It’s either you are doing too many things at the same time or you are not putting yourself out there enough.
The first step to having a torrential flow of customers is to make more people remember you as the best person to reach out to when what you do is mentioned in a room.
I’m not the highest earning blogger in Nigeria.
I’m not the most popular blogger in Nigeria.
But when blogging is mentioned in any room, everyone that has engaged with my post in the last one year will definitely remember the name, Emenike Emmanuel.
That’s why I’m able to wake up every day with credit alert of people buying my Blogging Business Master class because someone somewhere recommended it to them.
Note: If you are among those that recommend Blogging Business Master class, God bless you. Thanks for supporting this brand.
Why does this happen even when I don’t even have massive followers?
It’s simple.
— I KNOW my audience.
— I CONSISTENTLY talk about what I do in diverse ways.
— I EDUCATE my audience about what I do.
— And I make them OFFERS from time to time.
If you have a high social media following but fail to do these things I listed here, you will be amazed at how you will struggle to get 1m in a whole month.
Most people think the key to their financial breakthrough is in getting high following, so they buy IG followers from growthhackers.
In the end, they are charging 5k for a post on a platform of over 100k followers. That’s crazy. Don’t do that.
As you work on growing your social media following, invest time and money in creating a monetization strategy for your platform.
Don’t wait for us to ask you what you do before we know.
Don’t tell us to come and buy so that we can know what you do. Facebook algorithm (EdgeRank) may not allow us to see that business post of yours.
Instead, learn to incorporate stories and education in letting us know that you are the expert we should be talking to in your industry.
Learn to create valuable content about what you do.
Like I’ve always told you, the brand that educates her audience most will always win. Be that brand in 2022.
Do away with that scarcity mindset that tells you that you will soon run out of what to teach in your industry if you start now.
Trust me, if you devote your time to learning, you can never run out of what to teach.
For those of you who are into too many things… I’m not asking you to quit them. Who am I to say such? Am I high or something?
What you should rather do is to pick the most viable business of yours and make it the main business while the rest are your side hustles.
Do this and you will be forever proud of yourself.
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